WHY CHOOSE LPL FINANCIAL?

The resources you deserve to build the practice you want.

Advisors drive the future of financial advice. That’s why, at LPL Financial, you're always in the driver's seat.

Founded on the principle that we should work for you — not the other way around — at LPL Financial, we remain committed to keeping advisors at the center of everything we do. You’re the reason we exist.

Whatever your vision of the future, we’ll partner with you every step of the way to help you realize it. With our comprehensive support and broad spectrum of ways to partner, from our employee model to RIA custody offerings, you'll have the resources to build and grow your practice — your way, on your terms.

We take care of our advisors, so that they can take care of their clients

Your business is a reflection of you. And we believe that you should always be the architect of your own vision. That’s why you have the power to personalize how you work with us.

Whether you’re looking for increased flexibility and competitive payouts, greater control over expenses, an opportunity to broaden your service offering and grow your client base — or a combination of these — we’re here to deliver what you need. You'll find the tools you need to fuel growth, profitability, and efficiency, so you can focus what's most important: delivering an excellent client experience.

At LPL, your greatness is our goal.

Your journey begins here. Find support for
you and your practice through:

A Broad Spectrum of Business Models

No two practices are the same, which is why we’re here to help you run your practice exactly the way you want to. We offer advisors a wide range of affiliation models, and are here to connect you to the level of support needed for the practice you want to run. Our platform is flexible, meaning that as your business grows, you can move between different models with minimal disruption.

Competitive Payouts

As a financial advisor, you work hard to take care of your clients and deserve to be rewarded for that hard work. Take advantage of the potential to keep more of what you earn and improve your profitability with LPL Financial’s competitive payouts and pricing.

Transition Support

The prospect of transitioning to a new firm can be overwhelming. Will your clients follow? Are you concerned about the repapering process? Maybe you’re worried about not knowing the depth of legal and compliance considerations. LPL professionals have helped thousands of financial advisors transition their practice smoothly, and are here to help guide you through the process quickly and efficiently.

A Well-Capitalized Growth Partner

Take your practice to the next level with a strategic partner who wants to invest in you and your future. Our team has helped hundreds of advisors with Transition Assistance, business valuation and acquisition support.

Independent Advice and Research

Deliver personalized financial advice to guide your clients towards their goals and dreams, on your terms. LPL has no proprietary products to get in the way of providing recommendations that are most appropriate for your clients' needs. Our strong research team of more than 50 seasoned and accomplished industry veterans provides timely, independent market commentary and research.

Technology and Support for Your Extraordinary Business

Leverage automated systems for time-consuming processes — such as account opening and management, document imaging, transaction execution, and account rebalancing — all to improve your efficiency and accuracy. Additionally, our size and scale allow us to invest heavily in financial technology, resources, and staff to support advisors’ growth.

Read why your peers chose LPL, and envision your future with us.

“What LPL offers with Linsco is really exciting. We own our practice, but we do not have to worry about the operations side of the practice. It allows us to focus on clients’ first and really give them the white glove service they deserve. By joining LPL, we can keep our clients’ best interests at the forefront of everything we do.”

Tracy Applewhite and Sean Tyll II, Applewhite Tyll Retirement Planners

LPL is in a position to say, ‘We’ll support you in what you want to do. What we try to do for advisors is what LPL is trying to do for us. They’re telling us, ‘You can still be what you want to be, and we’ll support you.’ They get in the weeds for you. Others say they offer partnership, but LPL actually delivers it.

Ryan Todd, CPA and James Spinelli, Great Valley Advisor Group

But no question about It, when I was back at the wirehouse. I saw no vision for my family being in this industry. And, now you fast forward to where we are today, I have one of my kids asking about coming into the industry, and I’m really excited about that.

Mike Ashworth, Ashworth Financial Group

Leadership, Size, and Strength*

We like numbers, but our real value is all about supporting you. From the ways you can partner
with us, to running your perfect practice. At LPL, you’re more than just a number.

Brokerage and advisory client assets, serviced or custodied

Financial professionals serviced

Financial institution partners

Ranked no. 442 on the Fortune 500 list ¹

Our Latest White Papers

Learn strategies you can use to more effectively guide your clients and build your practice.

READ NOW

Let’s build the future. Together.

As your complete wealth management partner, we’re here to help you build your future. Think of us as your back, middle, and front office partner, combining strategic solutions, services, and tools.

With LPL, you have a:

Self-clearing partner
Compliance and risk management partner
Business solutions partner
Wealth management partner

No matter where you are in your career, or what kind of partnership you’re looking for, our approach to wealth management is designed to create a seamless, more rewarding experience for you.

Supported Independence, New Joins, Acquisitions

March 20, 2023 LPL Financial

Read about how LPL is answering financial professionals’ desire for supported independence solutions, and the firm’s early 2023 recruiting and acquisition success.

6 Steps to Creating a Strong Marketing Plan

March 08, 2023 LPL Financial

A defined advisor marketing plan can help you communicate your brand and your value to prospective clients to grow your business. LPL Financial can help by providing consulting, automation, content, and other services and tools that save you time while maximizing your visibility.

How Investors Define the Value of a Financial Advisor

February 14, 2023 LPL Financial

As investors become generally more educated and savvy regarding financial matters, the value of a financial advisor has changed. So what do clients want from their financial advisor? Clients now seek a more of a holistic relationship with their financial professional and value the expertise, trust and reputation of their advisor, as well as clear and consistent communication.

Financial Advisors Guide and Benefits to Remote Work

February 07, 2023 LPL Financial

The financial advisor industry is changing. In the past, most advisors worked in brick-and-mortar offices, but today, more and more advisors are working from home. Explore the benefits of working from home as a financial advisor and find out how to get started.

LPL Recognized as Most Responsible Company by Newsweek

January 31, 2023 LPL Financial

Companies that focus on environmental, social, and governance (ESG) practices are becoming increasingly recognized and rewarded. LPL Financial is one such company, and has earned recognition from Newsweek as one of America's Most Responsible Companies 2023. LPL is on the list for the fourth consecutive year. This distinction speaks to LPL's commitment to ESG practices, which are becoming more important to investors and consumers alike.

LPL in the News: Growing Supported Independence, Tech & Business Solutions

January 23, 2023 LPL Financial

Catch up on highlights of LPL Financial’s media coverage in December, from exec insights into the growing demand for supported independence, to recruiting milestones for LPL and its affiliates.

Advisor Guide to Asking for Referrals

January 17, 2023 LPL Financial

Client referrals are a great way for financial advisors to grow their book of business. Learn how to ask your existing clients for referrals and create a community of happy clientele.

5 Ways Advisors Can Attract More Prospects

January 09, 2023 LPL Financial

Just as the financial advice industry has evolved over the years, so have standard financial advisor prospecting ideas. LPL Financial offers a variety of tips on how financial advisors can generate leads — and how to engage those prospective clients.

Case Study: The View from Tower 68 Advisors

January 03, 2023 LPL Financial

“Today we’re in a market where the tide is out and the rip currents are pretty tumultuous. It doesn’t really matter where you’re swimming, you’re getting sucked out to sea. That’s a very difficult thing to deal with,” notes Ken South, founder of Tower 68 Financial Advisors. During times like these, investors need steadfast guidance.

LPL in the News – November 2022

December 19, 2022 LPL Financial

Catch up on LPL Financial’s media coverage in November, including their record-breaking recruiting and acquisition success, and the launch of new business services for its growing network of nearly 21,000 financial advisors, 1,100 institution-based investment programs, and 500 independent registered investment advisory firms.

4 Steps to Improving the Value of Your Business

December 12, 2022 LPL Financial

Whether you’re looking to grow organically, or through acquisition, it’s important to understand what drives your business’s market value and how you can improve it.

Financial Planning for Client Acquisition Success

December 05, 2022 LPL Financial

In this follow-up to Increasing Client Acquisition Success with Outsourcing, we’ll explore how LPL Financial’s high performers leverage financial planning to drive growth.

Three Ways to Grow Your Advisor Practice

November 29, 2022 LPL Financial

Adapting to the market, meeting customer needs, and staying focused on your goals are key to growth in today’s climate. LPL Financial shares how to grow your practice and navigate crucial client relationships.

Increase Client Acquisition Success through Outsourcing

November 22, 2022 LPL Financial

What’s the secret to high performers’ success? You may be surprised by the key drivers LPL Financial uncovered for achieving greater client acquisition success.

Case Study: Finding an Ideal Succession Plan

November 18, 2022 LPL Financial

“The Strategic Wealth Services platform makes it very simple. I don’t have all those things to worry about on a regular basis. I’ve heard so many folks say before that if they had just known how nice it was going to be, they would have gone a lot sooner. For me, that’s been the case. It’s been eye opening for sure.” – Mike Ashworth

LPL in the News – October 2022

November 16, 2022 LPL Financial

Learn about LPL Financial’s various affiliation models, which are designed to offer advisors the flexibility to run their practice on their terms, and also how the firm’s post-Covid recruiting strategy is helping woo prospects.

Working with Junior Advisors

November 09, 2022 LPL Financial

As the current demographic of financial advisors continues to age, the industry needs a new generation of professionals in order to stay relevant and efficient. Junior financial advisors are more tech and social media savvy, can relate more to younger clientele, and can aid in succession planning making them a huge value add to any financial practice.

Cybersecurity Month | Keeping Financial Firms & Client Data Safe

October 25, 2022 LPL Financial

At LPL Financial, security is built into everything we do. Get the resources and tools needed to keep Cybersecurity at the core of your business.

LPL in the News – September 2022

October 14, 2022 LPL Financial

Learn about LPL Financial’s new Bookkeeping Services solution, as well as the firm’s recent recruiting success, commitment to banks and credit unions, and focus on diversity.

How Advisors Can Break Away from the Wirehouse

October 11, 2022 LPL Financial

With more advisors leaving wirehouses and wanting to become independent, LPL Financial offers several supported models to make that possible. You can focus on your clients and we’ll do the rest.

Questions to Ask When It’s Time to Sell Your Practice

October 03, 2022 LPL Financial

As your business continues to grow and near its peak value it can be difficult to step away. Whether your business has outgrown you, you’re bored and ready for a change, or it’s simply time to consider retirement it may be best to strike while the iron is hot.

Addressing the Pain Points of Wirehouse Advisors

September 21, 2022 LPL Financial

Today’s advisors face new challenges when it comes to operating in big wirehouses. With a lack of flexibility in compensation and a lack of support, more advisors are seeking to break away from the wirehouse and seek a path to independence. Through LPL Financial’s services and business models, advisors can confidently step into their own path.

LPL in the News – August 2022

September 20, 2022 LPL Financial

Learn about how LPL Financial is boosting advisors’ value propositions to clients through technology and how the firm is accelerating its recruiting efforts.

Winning Combination of Freedom and Support for RIAs

September 07, 2022 LPL Financial

Entrepreneurs like Paul Cohen crave the freedom of running their own business. But that doesn’t mean they have to stand alone. With LPL, Cohen found a winning combination of freedom and support for his growing RIA.

Understanding Client Milestones

August 25, 2022 LPL Financial

Advisors can get a head start in helping clients analyze and prioritize their financial goals by understanding the common concerns of their clients’ age brackets. As their clients’ needs evolve, advisors can continue building rapport and trust and showing their value through more effective communication and more efficient client milestone meetings.

Evolution of Custody, Recruiting Milestones, New Hires

August 12, 2022 LPL Financial

Explore the evolution of custody with an LPL exec, read about recruiting milestones, and recent joins.

Financial Forecasts in LPL’s “Midyear Outlook 2022”

July 28, 2022 LPL Financial

This recently published report, “Midyear Outlook 2022: Navigating Turbulence,” gives advisors key insights on what the markets have shown in the first half of the year, and in-depth market forecasts around what LPL Research expects in the second half of the year.

Using Technology to Unlock Your Growth Potential

July 26, 2022

Technology has emerged as a clear and critical differentiator for advisors looking to retain investing clients and grow their practice for the future. Advisors and broker-dealers that prioritize the investment and utilization of technology have a significant strategic advantage in an increasingly digitally-savvy marketplace due to several key factors.

New Service, Plus Advisor, Exec. Interviews | LPL in the News

July 22, 2022 LPL Financial

Discover the new LPL Private Client Services Network, learn about new joins, and hear from LPL advisors and execs about industry and market trends.

Navigating the Transition Process and What to Expect

July 15, 2022 LPL Financial

Making the decision to transition your financial business can be stressful — so can choosing which firm to partner with for your practice’s future. With LPL Financial, advisors can feel supported and confident while navigating the transition process from start to finish as they build toward their vision of success, without the stress.

Gary Carrai Shares Tech Trends from the T3 Conference

June 29, 2022 LPL Financial

During a pandemic that altered how financial professionals interfaced with investors, LPL’s advisors had the technology to continue enriching and personalizing client experiences. Following his T3 Conference appearance, LPL Executive Vice President of Wealth Management Solutions, Gary Carrai, shared three tech trends advisors can expect.

LPL in the News

June 27, 2022 LPL Financial

Discover LPL’s recent growth, joins, and distinctions, highlighted by news that the firm topped 20,000 advisors in Q1 2022.

Build Trust in Volatility

June 16, 2022 LPL Financial

Drastic market fluctuations can cause stress for financial professionals and investors alike. For advisors, empathy is the key to effectively supporting, reassuring, and building trust with clients during unexpected and challenging moments in their investment journeys.

LPL in the News

May 24, 2022 LPL Financial

In April, LPL Financial and advisors associated with LPL sprinkled the headlines. There were success stories and features about recent joins, as well as news about LPL’s 2022 Sustainability Report and new paraplanning offering.

LPL Financial in the News

May 10, 2022 LPL Financial

Last month, LPL Financial garnered positive press for the many benefits of its Strategic Wealth model, as well as for recent joins, its transition experience, and the recognition of top LPL-affiliated advisors.

Why Advisors Are Moving Towards Credit Unions

April 26, 2022 LPL Financial

As credit unions expand and elevate their financial advice services offering, a unique opportunity is emerging for financial advisors who may be considering a change. In fact, many advisors associated with credit unions are growing their businesses at an accelerated pace.

Shawn Mihal and Financial Institution Evolution

April 25, 2022 LPL Financial

WealthManagement.com speaks with LPL Financial’s Shawn Mihal about LPL’s strategy to further help financial institutions grow their investment programs in today’s evolving environment, while continuing to support the financial advisors who work at these banks and credit unions.

Mindy Diamond and Kimberly Sanders Discuss Independence

April 21, 2022 LPL Financial

LPL Financial’s Kimberly Sanders joined Mindy and Louis Diamond to discuss the trend for advisor independence — and how LPL’s Strategic Wealth Services model is meeting their needs. This supported independence model enables advisors to run independent practices while they benefit from a suite of services and support of dedicated LPL teams.

Case Study: ApplewhiteTyll Retirement Planners

April 21, 2022 LPL Financial

“We get the feel of independence. We own our own business. But we have the support of everyone in the background making it happen. We’re independent advisors who have healthcare and a 401(k).”

A Perspective on the Mood of the Financial Industry

April 21, 2022 LPL Financial

LPL Financial leader Shawn Mihal spoke with the Bank Insurance and Securities Association (BISA) on the growth opportunities for financial advisors and institutions, outlining how LPL is adapting to provide banks and credit unions the resources they need to meet the demands of their customers seeking personal wealth management guidance.

20th Advisor Team Joins LPL Strategic Wealth Services

April 07, 2022 LPL Financial

The Walker Covey Wealth Advisor team boasts over 20 years of financial guidance experience and is committed to supporting clients at every step of their financial journey. “We are excited to build a practice where can provide our clients with high-touch service to help relieve some of their financial worries,” Walker said.

LPL Financial in the News

April 06, 2022 LPL Financial

LPL Financial continues growing as advisors seek flexible business models and enhanced capabilities that help them stand out in the market. On the investment management front, LPL is recognized for its access to sustainable investing options, while the Research team pursues more data on diversity and inclusion in the managers they cover.

Financial Advice and Advisors Move Home

March 28, 2022 LPL Financial

Financial advisors working remotely during the COVID-19 pandemic were able to preview life outside the office of the traditional wirehouse and boutique financial firms, and they liked what they saw.

Deborah Danielson and Advisor Independence

March 28, 2022 LPL Financial

“I dwell in possibility.” The opening line of Emily Dickinson’s poem on the power of writing can also serve as the anthem for how financial advisors serve their clients—and the philosophy of Women’s History Month.

Case Study: Finding a Philosophical Match in LPL

March 11, 2022 LPL Financial

When the SmithSandlin partners joined Linsco by LPL Financial, the firm’s new employee model, it provided a comprehensive level of support they had enjoyed as W-2 employees. They also found they would own their own book and be allowed to market themselves under their own brand.

Structuring the Deal: Buying & Selling Your Practice

March 03, 2022 LPL Financial

For prospective buyers, or those planning to sell a financial advisor practice, the acquisition process can seem overwhelming. It’s important that advisors are familiar with common methods and deal terms so they can be prepared to transition the ownership of a practice or book of business. Advisors, learn about the three most common deal structures to help you buy or sell a practice.

What Advisors Can Get Wrong About Their Technology

February 28, 2022 LPL Financial

“In the last 10 years, you've had dramatic change and innovation, which has been wonderful. But it's created an issue where either advisors don't know what to use, or if they are choosing different technologies that are disparate and not connected to each other, and it creates efficiency issues.”

Going Independent at LPL Just Got Easier

February 22, 2022 LPL Financial

Leaving a wirehouse to go independent can be met with trepidation. Advisor Mike Ashworth wished he’d made the move sooner. “I’ve heard, it sounds sort of cliché. If you’d known what it was going to be like to be independent, you’d have done it a lot sooner.” Learn what he has to say about that journey with LPL.

LPL Financial Moves Forward in Growth Spurt

February 18, 2022 LPL Financial

LPL Financial continues growing as more advisors seek flexible business models, such as Linsco by LPL Financial, that offer independence and opportunities to capitalize on their own authenticity in the face of massive industry consolidation. As LPL celebrates its past through present milestones, analysts offer insights to the future 2022 may bring for advisors and their clients.

Build A Connection with Your Advisor Value Proposition

February 07, 2022 LPL Financial

Standing out from the competition is crucial for financial advisors, especially as the industry continues to see growth. Advisors, learn how to create and evaluate your value proposition to effectively connect with prospective clients — and set your practice apart from the competition.

LPL Grows in Advisors & Diversity Across the Firm

January 18, 2022 LPL Financial

LPL Financial is seeing growth in asset management as new, diverse advisors bring their vision for success and join through LPL’s affiliations and business models that offer the support independent advisors and institutions are craving.

Choosing a Broker-Dealer: What Advisors Need to Know

December 22, 2021 LPL Financial

Is it time for a new broker-dealer? Deciding to affiliate with a different broker-dealer is one of the most pivotal decisions you can make. By comprehensively comparing how potential partners stack up, you can gain the clarity you need to move forward with an affiliated broker-dealer. See how independence is better with the right partner.

LPL’s Mission to Close the Advisor Diversity Gap

December 17, 2021 LPL Financial

LPL Financial remains focused and intentional when it comes to building communities of support, while offering the tools and services needed for independent advisors to continue connecting with diverse investors’ values and evolving interests.

LPL’s RIA Offerings Gain Appeal with Advisors

December 15, 2021 LPL Financial

Trends reveal Registered Investment Advisors’ need for dynamic support available through LPL Financial’s RIA offerings. Meanwhile, insights shared by LPL leaders at InvestmentNews RIA Summit, further reflect LPL’s capabilities to help RIAs capitalize on industry boom.

LPL Platforms & Progress: Our Month in Headlines

December 06, 2021 LPL Financial

Read the latest headlines featuring LPL, along with a few noteworthy announcements from the LPL team.

7 Tips For Advisors When Talking to their Clients

November 23, 2021 LPL Financial

Today’s investors want more from their financial professionals than investment returns and advice—they want to be understood. When clients’ feel they are heard, they’re more likely to trust their advisor to build an investment path that helps them reach their financial goals. Check out these tips for asking better questions and building trust with your clients.

LPL’s Award-Worthy Growth: LPL’s Month in Headlines

October 28, 2021 LPL Financial

Read the latest headlines featuring LPL, along with a few noteworthy announcements from the LPL team.

Women Find Success at LPL Financial

October 14, 2021 LPL Financial

Women-led firms continue to find success at LPL and choose LPL Financial as their home. At LPL Financial, more women advisors are finding what they need to thrive and providing women investors the financial advisors they prefer.

Taking Care of Advisors Leads to LPL’s $1 Trillion in Assets

September 09, 2021 LPL Financial

As of June 2021, the firm officially holds over $1 trillion in brokerage and advisory assets. With an increase of over 2000 advisors in a year over year comparison, it seems LPL’s appeal is growing with financial professionals across the industry—including larger firms.

Advisor Ron Davidson Finds Successor at LPL

August 23, 2021 LPL Financial

After 35 years, Ron Davidson started considering a well-earned retirement. Ron’s number one goal for his over 600 clients was to ensure they would be taken care of with a rock-solid transition plan. After meeting with LPL Diversity and Inclusion’s Lauren Taylor Riley and Rutledge Financial Partners Nick Miles, CFP®, the wheels were set in motion.

LPL Financial Thrives Despite Pandemic

August 20, 2021 LPL Financial

In a recent episode of “The Playbook,” hosted by David Meltzer, Dan Arnold shares more on his career, LPL’s future, and how LPL unknowingly found itself in the perfect position to successfully pivot in a challenging year.

LPL Financial’s Strategic Wealth Services Sees Momentum

July 29, 2021 LPL Financial

At its heart, LPL Strategic Wealth Services is a breakaway solution to help wirehouse advisors go independent. But it’s so much more—it’s a team of LPL partners who run advisor businesses on their behalf. Strategic Wealth Services offers the opportunity to realize the benefits of independence without the headaches of entrepreneurship.

LPL Fee-Only RIA Support

July 07, 2021 LPL Financial

LPL's Registered Investment Advisor business model has evolved to meet RIA advisors needs. Now LPL will serve broker-dealers & fiduciary-based advisors. Read what Marc Cohen, Executive Vice President of Advisor Business, had to say to Wealth Management.

Platinum Wealth Management Goes Independent

June 03, 2021 LPL Financial

Platinum Wealth Management’s Gena Barbato and Beth Woodward are taking steps in building their vision of success. By partnering with LPL Financial, Gena and Beth join an increasing demographic of women advisors looking to grow their business their way through the opportunities LPL’s independent model provides.

AdvisorHub’s Meet the Custodian with LPL

April 22, 2021 LPL Financial

AdvisorHub Magazine’s “Meet the Custodian” invited Marc Cohen to share what sets LPL Financial apart for providing RIAs custodian services and support.

LPL Reinvented – The Mindy Diamond Podcast

April 14, 2021 LPL Financial

LPL Financial is evolving to serve advisors a custodian, clearing firm, technology provider, back-office support, & business partner. Mindy Diamond talks with LPL’s Rich Steinmeier & Marc Cohen about this evolution and what’s still ahead.

Going Indie with LPL’s Strategic Wealth Services

April 14, 2021 LPL Financial

Wirehouse advisors fantasize about owning a business without having to run it. AdvisorHub shares how LPL’s Strategic Wealth Services helps advisors enjoy the benefits of independence without the distractions of running a business.

AdvisorHub on How LPL Helped Great Valley RIA Grow

April 14, 2021 LPL Financial

RIAs that want to grow often look to private equity funding – which can result in the loss of control. AdvisorHub Magazine profiles how Great Valley leaned on their custodian, LPL Financial, for options.

LPL Provides Wealth Management to PSECU Members

March 16, 2021 LPL Financial

LPL Financial’s Institutional Services' dedication to growing wealth management programs located at credit unions may help PSECU members pursue their financial goals.

WWK’s Leaving Schwab Spotlights LPL’s Support

March 03, 2021 LPL Financial

LPL Financial’s commitment to 100% advisor support allowed WWK Investments to make a bold move.

InvestmentNews Highlights LPL

February 03, 2021 LPL Financial

In this interview, LPL Financial's Jeremy Holly discusses the current trends for RIA valuations & how advisors are setting up their practices for success.

Finding More Time

November 10, 2020 LPL Financial

In an interview with InvestmentNews, LPL Financial Managing Director Burt White discusses how technology can help free up a critical resource for advisors.

Podcast: LPL’s New Employee Model

August 14, 2020 LPL Financial

LPL Financial’s new independent employee advisor model is shaking up the financial services industry with greater freedom and competitive advantages for advisors.

3 Strategies for Staying in Touch with Clients in Turbulent Times

July 21, 2020 LPL Financial

Tools, technology, and materials advisors can use to connect with clients and thrive

How to Thrive Today

June 22, 2020 LPL Financial

If you can start thinking of yourself as a thrivalist—someone who rises above and emerges from a difficult time stronger than they were before—you may find exciting opportunities in your financial practice and even, perhaps, your life as a whole.

Success Story: Intellectual Capital Group

August 01, 2019 LPL Financial

The team ICG agreed that to grow the business the way they intended, they’d need to find a way to scale. They began the search for a partner that would support them in the growth they wanted while providing them the support they needed to make ICG the independent firm they all envisioned—and found their perfect partner in LPL.

Success Story: Patriot Wealth Management

April 04, 2019 LPL Financial

Patriot Wealth Management returns to LPL after nearly a decade away, citing modern technology, rich resources, and most importantly, company culture as driving forces.

Success Story: 228Main.com

April 04, 2019 LPL Financial

Mark Leibman shares why he has partnered with LPL since 1994 and the many changes he’s seen as both companies have grown. Working with LPL, Leibman has embraced digital marketing and is a big fan of SAM, giving his investors access to a wide variety of investments.

Case Study: FPD

March 19, 2019

Financial Planning Department partnered with LPL and were impressed by the technology, the in-house research department and, most of all, the people. The team has found their new partners at LPL understand the support they need as advisors and are committed to their success.

Case Study: Premier Investments

December 21, 2018 LPL Financial

The advisors at Premier Investments take a leap to increase efficiency, knowledge and service.

Case Study: BMG Advisors

December 14, 2018 LPL Financial

Independent Financial Advisors Make a Move to Increase Client Offerings

What Drives Practice Value

June 21, 2018 LPL Financial

Whether you’re looking to grow organically or through acquisition, it’s critical to understand what drives your value. Learn what activities drive long-term practice value, when it makes sense to outsource non-core functions, and how to access the broad resources and specialized support you need to pursue your growth goals.

Build Trust in Volatility

May 18, 2018 LPL Financial

Times of market volatility can raise sensitivity for advisors and clients alike. Advisors who use empathy to navigate these waters carefully can decrease client sensitivity, provide reassurance, and build long-term trust.

3 Steps to Show Value

April 24, 2018 LPL Financial

Many advisors think investment management is their primary value, but some prospects may be looking for something else: someone they can trust, who understands their unique circumstances, and who is focused on their goals. Learn the three simple steps you can take to demonstrate to today’s investors that you offer the value they seek.

Year of the Independent Advisor

January 16, 2018 LPL Financial

With an environment of growing opportunity in investor attitudes, the tools available to establish and run your business, and the urgency created by firms leaving Broker Protocol, we’re calling it: 2018 is the year of the independent advisor.

Attract Clients of All Ages

January 10, 2018 LPL Financial

Millennials, generation X and baby boomers present their own unique preferences and challenges to advisors. These generations do share a few things in common, as each is comfortable with technology and social media while desiring to be treated as an individual. However, there are significant differences that must be taken into account.

Exceeding Client Expectations

December 15, 2017 LPL Financial

As consumers demand more from their financial advisors, how do you grow your business while still offering personalized client service? The right approach, resources and service model can allow you to cater to individual investor needs and creating an exceptional client experience.

Growing Big by Thinking Small

December 12, 2017 LPL Financial

LPL Financial has consistently maintained its guiding principles in support of individual advisors, their aspirations, independence and client needs. It has grown by thinking small—never forgetting that its business centers on building individual relationships, rather than catering to groups or collectives.

5 Steps for Managing Change

October 06, 2017 LPL Financial

Even when you know it’s time for a change, working your way through it can be daunting, requiring perseverance and teamwork. If you’re transitioning to a new partner firm or considering doing so, your journey can be made easier with a coherent internal process and knowing what to look for in a partner.

Planning for the Future

May 29, 2017 LPL Financial

Take control of the clock—make the most of the time you have available by developing repeatable workflows for practice management. Creating a standardized process for financial planning and service can help you save time and focus more on the activities that drive value for your practice and clients.

Disclaimer

The views and opinions expressed by LPL Financial Advisor(s) may not be representative of the views of other Financial Advisors and are not indicative of future performance or success. Neither LPL Financial nor the LPL Financial Advisor can be held responsible for any direct or incidental loss incurred by applying any of the information offered.

* Data as of August 2, 2022

¹ Fortune 500 ranks U.S. companies based on a review of the prior year's total revenue and factors such as profits after taxes, year-end assets and total stockholders' equity.

WHY CHOOSE LPL FINANCIAL?

The resources you deserve to build the practice you want.

Advisors drive the future of financial advice. That’s why, at LPL Financial, you're always in the driver's seat.

We take care of our advisors, so that they can take care of their clients

Your journey begins here. Find support for you and your practice through:

Read why your peers chose LPL, and envision your future with us.

Leadership, Size, and Strength*

Our Latest White Papers

Let’s build the future. Together.

Your journey begins here. Find support for
you and your practice through: