Establishing Your Business at LPL Financial

Create a firm foundation for your practice. Whether you’re an independent financial advisor seeking individual support or heading up a larger institution looking for a broker-dealer, LPL Financial has the support, tools, and resources you need.

Connect with Us

Business Model Options

There are more ways to pursue the success you envision than ever before. However you define success, LPL offers a business model that provides flexibility and the ability to customize the practice, program, or team that you want to build.

Learn More

Transitioning Your Practice

Our goal for every advisor, program, or team transitioning to LPL is to provide value from the minute they start working with us. You can rely on our experience to help you create a seamless and cost-effective transition plan for your practice.

Learn More

Your LPL Representative

Our business development representatives have broad experience in the financial services industry and specific knowledge of the opportunities offered by LPL. They will work to help you find the right fit for your practice.

Learn More

Payouts and Pricing

At LPL, we focus on ways we can help improve advisors, programs, or team profitability. Our production grid was designed to allow you to retain more of the revenue you generate through competitive payouts and bonuses, while managing your expenses with reasonable costs and charges.

Learn More
Gentleman wearing glasses smiling hero image

LPL Advisor Insights

As an advisor, growing your financial practice means having a continuous commitment to learning and evolving. Read through actionable strategies and insights you can use to efficiently run your business, as well as the latest news and updates from LPL Financial.

illustration, advisor closely examining a horizontal bar chart

Why Concentrated Stock Positions Are Hard to Find & Handle

| LPL Financial

illustration of man and woman, man holding large gear, woman holding tablet

Cybersecurity for Financial Advisors: 8 Essential Tips

| Greg Gates, Chief Product and Technology Officer LPL Financial

illustration, four advisors in each corner of a square putting lightbulb puzzle together

What the Last 100 Days Mean for Advisor Growth

| Kimberly Sanders, Head of Client Readiness

illustration, advisors erecting flag pole and raising gold flag

Celebrating 35 Years of Strategic Asset Management

| Gary Carrai, Chief Product Officer, LPL Financial

illustration, chat bubbles displaying different ideas, from analytics to thoughts

6 Steps to Building a Strong Financial Advisor Marketing Plan

| LPL Financial

Illustration, four advisors, three sitting on clouds working on laptops

AI in Wealth Management: A Guide for Financial Advisors

| Gary Carrai, Chief Product Officer, LPL Financial

View More

What Do Advisors Think?

"[LPL was] so accommodating with the transfer. They wanted to try and make this as seamless as possible for me. They know that it's a huge undertaking. They've done a lot of these. They're experts at it. They know how to help transition. They sent out a team to help me. The support was phenomenal. I had my own contact people that I was working with. They were on it. It was a huge undertaking."

Greg Solis, President, Solis Wealth Management

Disclosures

The views and opinions expressed by the Financial Advisor(s) may not be representative of the views of other Financial Advisors and are not indicative of future performance or success. Neither LPL Financial nor the LPL Financial Advisor(s) can be held responsible for any direct or incidental loss incurred by applying any of the information offered. Advisor firms listed and LPL Financial are separate entities.

For Financial Professional Use Only.