The firm acquires Commonwealth; launches “What If You Could?” brand campaign; and unveils new purpose, vision, mission, and values.

A new visual identity is introduced, Atria Wealth Solutions is acquired, and Rich Steinmeier is named CEO.

The firm signs a strategic agreement with Prudential Financial and introduces Private Wealth Management, expanding its services and capabilities for advisors and high-net-worth clients.

The Liquidity & Succession program launches to provide a solution for advisors looking to monetize or transition their business.

LPL Financial acquires Waddell & Reed Financial's wealth management business and is included in the Fortune 500 list. 

As the world navigates the pandemic, LPL hosts its first digital Focus conference and launches new supported independence business models, Strategic Wealth Services and Linsco.

LPL Financial acquires Allen & Company. Advisor Sleeve launches, enabling advisors to offer personalized investment advice at scale.

LPL Financial launches the Advisor Inclusion Council, Independent Advisor Institute, and Business Solutions to support advisors’ development, efficiency, and growth.

LPL Financial launches Guided Wealth Portfolios, an investment solution that features personalized service and support from an advisor delivered digitally.

New offices open in Washington, DC and Fort Mill, South Carolina, and LPL’s top female advisors gather at the inaugural Women Advisors Leaders Forum.

LPL begins piloting ClientWorks, a technology platform designed to offer a more intuitive design and enable advisors to run their practices more efficiently and effectively. 

San Diego staff move into a new net-zero energy office building and Employee Resource Groups are created as a means of appreciating the strength and value of our workforce.

New programs launch to guide employee learning and career growth through structured plans, training, coaching, and networking.

Capabilities expand for high-net-worth clients with the acquisition of Fortigent, the Lift People Locally volunteer program launches for employees, and the firm introduces eSignature technology.

LPL Financial files for an initial public offering as LPLA, with the “A” standing for advisors. 

The firm introduces the Retirement Plus program and the Service360 customer service model.

Model Wealth Portfolios launches as a discretionary platform translating LPL Research’s proprietary mutual fund strategy for advisors.

New initiatives launch: Invest in Others Charitable Foundation, BranchNet iDoc to ease going paperless, and WealthVision to integrate financial planning and wealth management.

The company introduces LPL Insurance Associates after having been acquired through WS Griffith, making available insurance products from multiple carriers.

Private Trust Company acquired to deliver specialized custody, trust administration, and tax services for high-net-worth clients.

LPL’s advisors and institutions gain online access to their client account information. 

LPL becomes self-clearing in a historic industry milestone, giving LPL complete control over processing from start to finish. This is one of the largest conversion to self-clearing in securities industry history.

A new, expanded headquarters opens in San Diego to better support a growing team and foster collaboration.

Financial Planning magazine names LPL the largest independent broker-dealer, based on total revenue.

The San Diego office partners with a local Big Brothers Big Sisters chapter and the firm supports advisors across 1,000 branch offices in all 50 states and 136 institutions.

LPL Financial Services creates a Research Department to support Strategic Asset Management, a key recruiting tool.

Born from an advisor inquiry, Strategic Asset Management (SAM), one of the first mutual fund wrap programs, is launched.

Todd Robinson writes a pledge on a napkin mid-flight, to assure clients of continued service post-merger; every employee receives a copy.

LPL Financial Services forms, with Todd Robinson and Dave Butterfield finalizing the merger of Linsco and Private Ledger on April 20 in New York.

At 28, Todd Robinson buys Linsco, laying the groundwork for LPL Financial’s evolution as an independent broker-dealer with innovative technology for advisors.

Inc. Magazine names Private Ledger one of the 500 fastest growing private companies in the United States.

Private Ledger holds its first President’s Council meeting, giving management an opportunity to engage with key advisors.

Private Ledger grows to 200 advisors who are drawn by a full line of non-proprietary products and generous commissions.

Private Ledger Financial Services, a broker-dealer subsidiary of Private Ledger, Inc. is founded by Bob Ritzman and Al Monahan.

Life Insurance Securities Corporation (LINSCO) is established in Boston by seven insurance companies.