Financial Advisor Kemp Cunningham Joins LPL

Last Edited by: LPL Financial

Last Updated: March 29, 2023

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CHARLOTTE, N.C. – March 29, 2023 – LPL Financial LLC announced today that financial advisor Kemp Cunningham CFP®, MBA has joined LPL Financial’s broker-dealer, RIA and custodial platforms. He reported having served approximately $125 million in advisory, brokerage and retirement plan assets*, and joins LPL from Edward Jones.

Cunningham started his career in the fuel and gas industry, where he served as a CFO and regional director prior to shifting to financial services in 2012. “When I really analyzed my life and how I wanted to spend it, it became clear that my true calling was to become a financial advisor,” said Cunningham, who said his passion for wealth management stems back to his youth when he started reading “Wall Street Journal” in high school.

Over the past decade, Cunningham has grown his practice by cultivating meaningful relationships with clients and helping them understand the big picture of their financial futures. “When I come into work each day, it’s like I’m putting one brick of their path in place to help them take one more step forward on their journey to retirement,” he said. 

Why Kemp Cunningham chose LPL Financial

Seeking the freedom and flexibility that comes with independence, Cunningham chose to move his business to LPL and launch his own practice, Emerald River Wealth Management, named after the street he grew up on. He is joined by Business Manager Nikki Sharp.

“Every day, I work to continue to be better and offer my clients the best experiences possible. That’s what pushed me to this move,” he said. “In order to continue to be a better financial advisor, I needed to have access to some of the most robust financial planning software, trading platforms and investments available, and I have found that at LPL.”

Cunningham, who owns his new office building, plans to eventually lease the additional space to a CPA and estate attorney. By having these professionals under the same roof, Cunningham believes his customers can more efficiently take care of all of their comprehensive financial needs.

Scott Posner, LPL Executive Vice President, Business Development, stated, “We welcome Kemp to the LPL community and are committed to helping him deliver positive experiences for his clients. We strive to be a long-term partner to advisors, providing them with robust business support, resources and integrated capabilities designed to help them build their perfect practice, operate on their own terms and add more value to clients. Congratulations to Kemp on the launch of Emerald River Wealth Management. We look forward to supporting this team for years to come.”


Advisors, find an LPL business development representative near you.

About LPL Financial

LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. Today, LPL is a leader in the markets we serve**, supporting more than 21,000 financial advisors, including advisors at approximately 1,100 enterprises and at approximately 500 registered investment advisor ("RIA") firms nationwide. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to personalized guidance from a financial advisor. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors, so they can take care of their clients.

*Value approximated based on asset and holding details provided to LPL from year-end 2022.

**Top RIA custodian (Cerulli Associates, 2020 U.S. RIA Marketplace Report); No. 1 Independent Broker-Dealer in the U.S. (Based on total revenues, Financial Planning magazine 1996-2022); among third-party providers of brokerage services to banks and credit unions, No. 1 in AUM Growth from Financial Institutions; No. 1 in Market Share of AUM from Financial Institutions; No. 1 in Market Share of Revenue from Financial Institutions; No. 1 on Financial Institution Market Share; No. 1 on Share of Advisors. (2021-2022 Kehrer Bielan Research & Consulting Annual TPM Report). Fortune 500 as of June 2021.

LPL Financial and its affiliated companies provide financial services only from the United States.

Securities and advisory services offered through LPL Financial LLC, an SEC-registered broker-dealer and investment advisor. Member FINRA/SIPC. Emerald River Wealth Management and LPL Financial are separate entities.

Emerald River Wealth Management does not offer tax or legal services.

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