Build Lifelong Relationships with Retirement Plan Participants

Planning Providers, your participants look to you to help their future retirement. LPL Financial helps you extend that relationship into comprehensive wealth management with a turnkey infrastructure and industry experience.

FOR RETIREMENT PLAN PROVIDERS

Serve Plan Participants Beyond Retirement

For many people, a workplace retirement plan is where their financial journey begins. But their goals and questions often reach far beyond retirement savings alone. Participants are increasingly looking for guidance across all aspects of their financial lives and turning to the providers they already know.

LPL helps retirement platforms expand into comprehensive financial planning and advice, creating opportunities to deepen participant relationships while unlocking new avenues for growth.

Retiree working with wealth management provider.

The Benefits of Working With LPL

Meet participants where they are and support where they're headed. With comprehensive wealth management infrastructure and practical guidance, providers can expand their relationships, unlock new revenue opportunities, and help participants make financial decisions with confidence.

Serve the Full Financial Picture

When participants need help navigating life's financial decisions, wealth management allows you to be there with personalized advice, planning, and investment support. It also creates opportunities to strengthen relationships and help grow recurring revenue over time.

Build Deeper Relationships

When participants change jobs or retire, the advisory relationship can continue. LPL's model creates continuity that turns a moment of movement into a lasting connection.

Differentiate Your Offering for Plan Sponsors

When your platform includes financial advice for employees, plan sponsors can experience a more compelling benefit with no additional lift, making your platform stickier in competitive evaluations.

Add Wealth Capabilities Without the Buildout 

LPL provides the operational foundation, compliance systems, advisory platform, and access to specialists in trust, tax strategy, and planning based on decades of institutional experience.

Let's build something great. Together.

Your platform already serves as a financial home for retirement savers. With LPL, participants can get guidance across every stage of their financial life, and your firm can build deeper, more durable relationships with the people you already serve.

LPL supports a range of financial institution functions, with tools, advice, and capabilities, including:

  • Modern integrated platform and technology
  • Advice-led frameworks and advisor training
  • Advisor recruiting and retention
  • Operational and supervisory infrastructure
  • Compliance and risk management systems
  • Accelerated time-to-scale with predictable economics

LPL Financial can help your firm turn plan relationships into lifelong wealth relationships.

Institution Insights

Retiree working with wealth management provider.

Why Retirement Providers Are Turning Participant Relationships Into Wealth Relationships

| Joanna Kanakis, Head of Institution Business Development

Capital Partner institutional financial advisors walking outside.

How Institutions Can Think About Wealth Business Value

| Joanna Kanakis, Head of Institution Business Development

Financial institution leaders at leadership conference.

Institutional Wealth Management Growth Playbook

| LPL Financial

Two institution advisors walking up curved stairs discussing LPL Financial

Why Partnering with LPL Benefits Financial Institutions

| Joanna Kanakis, Head of Institution Business Development


  1. Data as of June 2026
  2. 2021-2022 Kehrer Bielan Research & Consulting Annual TPM Report. Based on market share of AUM, revenue, and advisors.
  3. As reported by Financial Planning magazine, June 1996-2026, based on total revenue.

Disclosures

For Plan Sponsor Only

Tracking #1203309