How Old National Bank Broke Down Silos to Offer Full-Service Banking Solutions to Its Clients

Institution Type: Midwest regional bank with deep community roots

Strategic Challenge: Siloed services limited the team’s ability to deepen client relationships

Transformation Focus: Demonstrate full-service capabilities through an integrated, collaborative team approach

In the world of financial services, Old National Bank occupies an enviable position. Once a community bank with humble roots in Evansville, Indiana, a string of successful partnerships helped make Old National the sixth-largest commercial bank in the Midwest.* Yet despite its size, Old National manages to maintain its personal relationships and retain the atmosphere of a small, local community institution.

“When we’re trying to have advisors work with a private banker in a seamless manner, the last thing I want to worry about is, ‘Can they do their job?’” AlAhmar explained. “With LPL on the investment side, we can focus more on client experience. That’s been powerful.”

With its $360M+ annual investments in technology, LPL Financial also ensured that Old National bankers and advisors would continue to have advanced tools and platforms at their fingertips. LPL specialists helped Old National integrate eMoney, an industry-leading wealth planning software, while also enabling it to keep pace with advances in mobile banking, artificial intelligence, and more.

With LPL supporting its technology stack, Old National could further reinforce its focus on holistic client service. “Having a strategic relationship at the forefront of technology means we don’t have to carry the burden all ourselves,” AlAhmar said. And with that burden lifted, Old National’s brand could shine even brighter – resonating authentically in the communities they serve, where their commitment to service is not just seen in each local branch, but felt.

Working Better, Together

The teamwork-focused transformation at Old National has come to bear fruit. As one advisor recently told AlAhmar: “You changed my mindset. You helped me see how doing business as a team was much more beneficial.”

LPL Financial maintained its consistent, reliable support for the transformation, providing tools, services, and ongoing consultation to help Old National’s growing teams collaborate to better serve clients.

Now, LPL is helping Old National tackle a new challenge: Integrating its latest major acquisition, Bremer Financial Corporation. The $1.4 billion deal, completed in May 2025, makes Old National the third-largest bank in the Minneapolis-St. Paul market by deposits,** and a top local bank. The acquisition will bring 70 new branches and more than 1,000 new people into the Old National fold.

As with any major consolidation, Old National undertook rigorous due diligence to determine whether to continue its LPL relationship or to switch gears and work with other broker-dealers instead.

The bank chose LPL Financial.

AlAhmar said that the LPL team proved themselves with key differentiators, including demonstrating a full understanding of Old National’s complete business model, brand, and client experience. “They showed their value as trusted partners time and time again, being receptive, listening thoroughly, and adjusting strategies and services as necessary. And they presented a strong and long-term technology roadmap. We decided to secure our future with a firm that could keep up with us and run double that speed,” AlAhmar said. “LPL came out on top.”

While Old National expands its upper Midwest footprint through the Bremer acquisition, the combination of the bank’s respected brand and LPL relationship is paving the way for continued success. “We partner with the best out there, including LPL,” AlAhmar said. “We have everything that other banks have. But on top of that, we're going to always be there for our clients and team members. And that's what resonates in our communities.”

To find out how LPL Financial can support you in better serving your clients or navigating business transitions, reach out to your LPL Success Manager, or fill out the form located on Banking Services.